In the ever-evolving landscape of music and entertainment, strategic partnerships can make all the difference for an artist. Recently, the independent artist K.UMĒH took a significant step in his career by signing a non-exclusive agreement with Entourage MGMT, a full-service sports and entertainment agency dedicated to maximizing all aspects of their clients’ careers. With this collaboration, K.UMĒH aims to enhance his reach, management, and brand development in an industry ripe with potential.
Understanding Entourage MGMT
Entourage MGMT has built a reputation as a powerhouse in the industry, facilitating over $10 million in publishing, merchandise, and record deals for its clients. Their portfolio includes partnerships with renowned brands like Adidas, Nike, Beats By Dre, and Atlantic Records. As a branding agency, Entourage emphasizes strategic brand development and marketing, focusing on:
-Brand Recruitment: Finding collaborations that align with an artist’s vision and style.
-Endorsements: Connecting clients with lucrative sponsorship opportunities.
-Brand-to-Brand Partnerships: Engaging with other brands for mutual benefit.
-Entourage’s pragmatic approach ensures that each client’s message is not only heard but resonates effectively with the market audience.
One thing Entourage x Ken Umeh have in common is their interest in athletics.
Ken Umeh integrates sports into his music in several ways, but one way that stands out is him utilizing sports logos for his album cover. ( NFL, MLB, NBA, etc ) . Usually the logo or team is relatable to the song, giving the record more of an immersive feeling. Run ft Benny The Butcher, Amenities, Angels, etc.
K.UMĒH to Ken Umeh
K.UMĒH changing his name to Ken Umeh, Is a monumental move and an elapse of understanding for the culture. K.UMĒH says, being K.UMĒH was fun but now I’m a director, a paid actor, a politician, (expanding civil rights in the 21st century) a scientist, engineer, and more. Now that I’m older, It’s time to use my government name. Ken Umeh s not just a name, he has been designing the brand KENUMEH for years, creating footwear, designed and constructed straight from Africa, to the FOTS ( Fruits Of The Spirit ) collection, with healthy oils and scents, from head pieces, men’s formal and casual wear, socks, ties, luxury luggage, accessories and more. Ken Umeh has finished 3 university fashion tours, showcasing his designs and creative abilities across the United States & Europe..
The Significance of K.UMĒH’s Non-Exclusive Agreement
By signing a non-exclusive agreement with Entourage MGMT, Ken Umeh retains a level of autonomy over his career. This flexibility allows him to work with co-managers and other management teams, and A&R’s that can contact him directly, fostering a collaborative environment that can lead to innovative ideas and opportunities. This setup aligns perfectly with the current trend where artists seek multiple avenues for career development without being constrained by traditional management contracts.
Benefits of the Partnership:
Entourage Studios: Entourage Studios is located in Hollywood, CA. A Creative Compound for Music & Media, Writing & Production Camps. Ken Umeh was given access to this studio to create legendary sounding content, and a compound to bring major artists to work on compositions. He used this as a platform to broaden his career.
Broader Networking Opportunities : With Entourage MGMT’s established network, Ken Umeh can tap into various resources, connecting with brands and collaborators that can elevate his career. It enhanced visibility, Entourage’s expertise in media and public relations will help Ken Umeh increase his visibility through strategic marketing campaigns and brand partnerships. Diverse Revenue Streams: The partnership opens doors for endorsements and merchandise deals, which can supplement Ken Umeh income beyond music sales.
Previous Success Stories
Entourage MGMT’s track record speaks volumes. The agency has negotiated deals for notable artists like Travis Scott with Epic Records and Druski with BMG Publishing, proving its capability to facilitate breakthrough agreements. Their clients have also participated in major music events, such as Coachella and SXSW, bolstering their careers significantly.
Entourage has had clients signed to: Warner Bros, Warner Chappell, Sony ATV, Pulse Recordings, Epic Records, BMG Publishing.
Notable Current / Past Clients
Travis Scott – Grand Hustle Shopping Deal then to Epic Records
Drew Love – Pulse Publishing Deal
Druski – BMG Publishing Deal
Davion Farris – Warner Chappell Publishing Deal
THEY. – Warner Bros Record Deal
Endorsement Deals – LRG, Diamond Supply, Nike, Pink Dolphin, Puma, Reebok, Beats By Dre, etc.
Music Events Clients accomplished: Coachella, AC3, SXSW, Trillectro, HARD Festival, Rolling Loud, Made in America, Rock The Bells, Production & Writing Placements: Migos, Jason Derulo, Skrillex, Ace Hood, Teyana Taylor, Zendaya, Kevin Gates, Jeremih, Trey Songz, Netflix, HBO, NFL Network, Tyrese, NBA YoungBoy, Mary J. Blige etc.
Ken Umeh’s signs 1st Deal with Tetavi
Tetavi is a company that develops a method and system intended to generate high-quality Free Viewpoint Video (FVV) content for sports, broadcast and virtual reality applications. The company offers a portable end-to-end camera system to capture high-quality volumetric viewpoint videos for sports, media, gaming, enterprise education, training, AR, VR and more in broadcast quality and live-stream capabilities without the need for green screen backdrop.
The world’s first volumetric platform that connects end to end. The volumetric lens allows you to see the world. Tetavi allows the creation of the best-in-class 3D assets by leveraging the benefits of volumetric video. This is possible for many industries such as entertainment, gaming, fashion, social media, and telecom. The company is a leader in the industry thanks to its innovative capture technology, studio capabilities, and extensive production expertise. Tetavi’s complete system is made of inexpensive proprietary hardware and can be deployed in any location. It delivers high-fidelity holograms for any brand that wants to transform their customer experience. Tetavi is dedicated to achieving volumetric video capture for immersive media. The company was established in 2016 and has offices in Tel Aviv and Los Angeles. It is expanding worldwide.
Who does YOOM work with?
Jimmy Iovine [Entrepreneur, Co-Founder of Interscope Records and Beats Electronics, among numerous other companies]; Finneas O’Connell ( Billie Ellish Brother ) [Grammy Award-winning producer, singer and songwriter]; Maverick Carter [CEO of The SpringHill Company]; Justin Lubliner, [CEO of the Darkroom]; andPaul Wachter [Founder, Chairman and CEO of Main Street Advisors]. Dr. Dre [ Beats By Dre ] & More.
All of these artists and executives have signed agreements to help Yoom conceive, develop, and create the future of immersive and interactive content with a focus on music, entertainment, gaming, sports and popular culture. Additionally, these strategic partners have joined the company’s largest existing investors and shareholders, including Insight Partners, Marc Rowan and Aaron Stone, in personal investments totalling $15 million to further YOOM’s growth.
Tetavi and i1 will be working together to enable the creation of new immersive content and experiences for the Metaverse and Web3, pioneering new ways for people to express themselves, create and consume content.
YOOM is a deep tech company that brings real humans into the digital world with cutting-edge volumetric technology. YOOM’s AI technology consists of proprietary neural networks dedicated to volumetric video production. YOOM’s goal is to democratize the Metaverse & Web3 by breaking down the barrier of immersive content creation, and enabling Ken Umeh to fully express himself through our photoreal digital selves.
A New Era in Music Videos:
Where traditional music videos often rely heavily on visuals, Ken Umeh’s approach introduces a new paradigm. With the advent of his sound-centric music videos, viewers can experience stories integrated with pioneering audio techniques.
Recognizing the consumption trends of modern audiences, Ken Umeh’s transitioning films to shorter version content. Think of a 3 hour movie in 5 minutes. This style of video is called “OPTICS. This style of video will be easier to watch, more entertainment in a shorter amount of time, and more accessible and appealing on mobile devices.
Adding the 3D sound design to this style of film is the visual genre Ken Umeh is introducing, intermixing story with sound. This shift aligns with the way people engage with content today, allowing for a more intimate viewing experience.
“OPTICS“: With an emphasis on visually captivating elements, his music videos employ a creative lesson of understanding that enhances the storytelling and immerses viewers in the artistic world he is crafting.
Think Marvel, DC Universe, or Lucasfilm (Star Wars) Ltd. il has designed a shared universe, which is a fictional universe from a set of creative works where one or more writers (or other artists) independently contribute works that can stand alone but fit into the joint development of the storyline, characters, or world of the overall
The New Innovative Film Style Ken Umeh’s creates & breaks conventional boundaries, utilizing storytelling techniques that will leave audiences illuminated and inspired. Ken Umeh’s latest music video, symbolizes a monumental step forward in expanding the horizons of pop music.
His commitment to blurring the lines between music, visuals, and narratives offers viewers a unique experience that prompts emotional reflection and engagement by combining the innovation of SD3 with fresh content formats, Ken Umeh is breaking away from traditional limitations, challenging and redefining how music is produced, consumed, and experienced.
Space Typing (SD3): The Introduction of Amenities 2: “FALLEN ANGELS”
Ken Umeh’s new optics involve immersive 3D sound coupled with stunning visuals, blurring the lines between sight and sound. This groundbreaking combination enhances the emotional connection listeners may have to the music. He introduces SD3 or SD3 Mode in his first official optics. Think of 4K or HD TV. When you wear headphones, you can feel the tones of the ambisonic audio.
But he births a new way of viewing motion, with sound and visuals combined. This is SD3, a format innovated by Ken Umeh, that integrates 3D Sound and cinematography, AI Visuals, and concepts made for humans to understand. His innovation does not stop at sound. Ken Umeh’s approach to music video is poised to redefine the visual representation of this generation,
K.UMEH’s Transition into SPORTS TECHNOLOGY and Spatial Awareness
Ken Umeh is more than just an artist; he is a visionary transforming the soundscapes of our cultural experience. With SD3 and his innovative projection, he invites supporters into a multi-dimensional world where music transcends auditory boundaries. As he continues to influence the music industry and culture at large, Ken Umeh represents a new frontier in the pursuit of artistic expression through sports technology. He knows there is power in athletics and knows exactly how to leave his lasting legacy throughout the playing field. Ken Umeh’s transition into sports technology is an eye opener of awareness for the culture, as he works on his first athletic tech product featuring 3D Applications, AR/VR technology, involving the element of spatial awareness. The future is bright for this pioneering artist, and one can only imagine what sonic marvels he will unveil next
What is Sports Technology
The dictionary definition of Sports Technology refers to the use of technology to improve athletic performance, training, analysis, and overall sports experience. It encompasses a wide range of areas, from wearable technology and data analysis to virtual reality and e-gaming.
The internet, smartphones, social media – all of these are examples of how technology has already become an integral part of our lives. And it turns out, sports tech is not just about gadgets and gizmos, but rather a vast and ever-expanding industry that encompasses everything from garment technology, competitor data analysis to Al-generated game plans.
Sporting technologies are man-made methods, developed to reach human interests or goals in or relating to a particular sport. Technology in sports is a technical means by which athletes attempt to improve their training and competitive surroundings in order to enhance their overall athletic performance. One of Ken Umeh’s goals is to expand the intensity and alignment of athletics using 3D elements of technology.
Ken Umeh can draw inspiration from these success stories as he embarks on his journey with Entourage. By leveraging the agency’s wealth of experience, Ken Umeh’s is setting himself up for a promising trajectory in both music and branding. ( spatial awareness / sports technology )
Opposing Forces and Considerations
While the collaboration holds immense potential, Ken Umeh must stay vigilant as he navigates the complexities of the music industry. Some considerations include:
-Brand Alignment – Choosing partners that resonate with his artistic vision will be crucial to maintaining authenticity.
-Market Saturation – As the industry becomes more crowded, standing out requires creative strategies and a unique brand identity or even a New Genre .
-Management Relationships – Balancing multiple management influences can be challenging, necessitating strong communication and collaboration. Ken Umeh’’s ability to manage these dynamics will ultimately determine the efficacy of his partnership with Entourage MGMT.
Conclusion
K.UMĒH’s signing with Entourage MGMT and officially changing his name to Ken Umeh marks a pivotal moment in his career, expanding his potential to explore new ventures and collaborate with industry giants. As he embarks on this journey, the guidance and resources provided by Entourage could prove invaluable in reaching new heights. This non-exclusive deal not only allows Ken Umeh the flexibility to manage his career independently but also maximizes opportunities for brand growth and strategic partnerships. Ken Umeh’s potential is limitless, With a bright future ahead, fans and industry insiders alike will surely keep a close eye on Ken Umeh as he shapes his narrative in the ever-dynamic world of music and entertainment!
